The American Red Cross Ready-to-Go Emergency Preparedness Kit, a product just introduced last fall, has been honored by Quick & Simple magazine as one of the best “Quick Fixes” of 2007. The latest in a full line of products from the Red Cross took home the top award in the “Protect Your Family” category.
The American Red Cross attended the Quick & Simple magazine inaugural awards ceremony held at the new Hearst Tower in New York City, Jan. 9, 2007. From left to right: Editor-In-Chief Susan Toepfer, Red Cross Vice President for Preparedness and Health and Safety Services Scott Conner, Red Cross Health and Safety Services spokesperson Pamela King and publisher Bernadette Haley.
(Photo: Courtesy of Quick & Simple magazine)
A new weekly magazine, Quick & Simple is designed to find fast and affordable solutions to life’s everyday problems. Each issue contains pages of coupons and special offers as well as financial advice, organization tips and health and beauty ideas. The publication tested hundreds of brand-new products relating to home, health, fashion, and beauty in order to find the most groundbreaking, time-saving products of the year.
The inaugural awards ceremony was held at the new Hearst Tower in New York City, and the day began with a breakfast reception for those in attendance. The magazine’s editor-in-chief Susan Toepfer served as master of ceremonies and the Quick & Simple editorial team compiled clever and knowledgeable introduction videos demonstrating the ease and usefulness of the products being honored.
Red Cross Vice President for Preparedness and Health and Safety Services Scott Conner was on hand to accept the award. Charged with overseeing all Red Cross preparedness and health and safety products, Conner expressed gratitude for the national recognition of the handy preparedness kit.
“Too often, products that can help keep you safe are overlooked until after an incident occurs,” said Conner. “Having the Ready-to-Go Kit acknowledged by a prominent publication such as Quick & Simple will help the Red Cross meet its goal of having everyone in the country prepared for an emergency.”
The American Red Cross Ready-to-Go Emergency Preparedness Kit has been selected as one of the best "Quick Fixes" of 2007 by Quick & Simple magazine. (Photo Credit: American Red Cross)
The Red Cross Ready-to-Go Emergency Preparedness Kit provides some of the essential supplies that may be needed during an emergency. This streamlined kit includes a limited amount of food and water – to help sustain you from the scene of an emergency to safety – and provides other critical supplies such as a radio, flashlight and whistle. Its compact design even features detachable first aid and personal hygiene supplies kits.
Like the many products the Red Cross offers to help the public get started preparing for all types of emergencies, the kit can be customized to meet the personal needs of its owner and comes with a checklist of possible additions. Red Cross ready-made kits range from purse-size Safety Tubes and under-the-seat Auto Incident Kits to deluxe three-day backpacks.
For more information on this or other American Red Cross products, visit www.redcross.org/store or contact your local Red Cross chapter. For a complete list of Quick & Simple magazine’s best “Quick Fixes” for 2007, check out the Jan. 30 issue on newsstands now, or visit www.quickandsimple.com for a sneak peak.
The American Red Cross helps people prevent, prepare for and respond to emergencies. Last year, almost a million volunteers and 35,000 employees helped victims of almost 75,000 disasters; taught lifesaving skills to millions; and helped U.S. service members separated from their families stay connected. Almost 4 million people gave blood through the Red Cross, the largest supplier of blood and blood products in the United States. The American Red Cross is part of the International Red Cross and Red Crescent Movement. An average of 91 cents of every dollar the Red Cross spends is invested in humanitarian services and programs. The Red Cross is not a government agency; it relies on donations of time, money, and blood to do its work.