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New Apps Let Mobile Phone Users Help, Stay Informed About Haiti
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February 17, 2010

The American Red Cross is making it easy to get the latest news on recovery efforts in Haiti through exciting new applications for some popular mobile phones.

New free applications are now available for iPhone, Blackberry, Android and Windows Mobile cell phone platforms.  Downloading the new apps allows users to stay updated on how the American Red Cross is helping in Haiti through a real-time newsfeed, and by connecting to popular American Red Cross social media channels such as Facebook and Twitter.  Users can also help support the relief and recovery efforts by donating via text, phone or Web.

The official Red Cross Haiti Relief iPhone application which is available at no cost through the iTunes App store, was developed through a partnership with Clearwave Mobile.   Also ready, and available at no cost, is an application developed by Whoop for those who use the Blackberry, Android, and Windows Mobile platforms, which can be downloaded on a mobile device via http://redcross.whoopapp.mobi/.


“We are so grateful for the astounding outpouring of support through our Haiti texting program,” said Peggy Dyer, Chief Marketing Officer for the American Red Cross. “These new applications build on that momentum, giving users a whole new way to stay connected to the Red Cross.”

Users can read the latest developments in the recovery , see first-hand what it is like in the devastated Caribbean nation through American Red Cross photo essays, and learn about what other Red Cross societies from around the globe are doing to help the people of Haiti.

They can also join the millions of people who have texted “Haiti” to 90999 to make a $10 donation to the Red Cross since the earthquake hit Haiti on January 12.  The $10 donations made through mobile giving can provide a first aid kit equipped with enough ointment and bandages for a Red Cross responder to treat as many as 20 injured earthquake survivors.  Or $10 can provide a family with two water cans to store clean drinking water, basic first aid supplies, or a blanket appropriate for the Haitian climate.

The relief effort in Haiti is already the largest single-country relief operation in global Red Cross history in terms of emergency relief teams deployed. The number of teams in or en route to Haiti is greater than the number that responded to the 2004 Indian Ocean tsunami, which spanned 14 countries.

About Clearwave Mobile
Clearwave Mobile designs, develops and deploys leading-edge mobile applications like Haiti Relief from the American Red Cross to enhance, and sometimes revolutionize, the way people use mobile devices. For more information, visit http://www.clearwavemobile.com.

About Whoop
Whoop is the easiest, fastest and most affordable way to produce and publish rich mobile applications that run on virtually any mobile device. Whoop’s unique do-it-yourself web-based studio environment gives enterprises complete, unfettered mobile channel control, reduces app production costs by up to 90%, exponentially expands app scalability and discoverability, and substantially enhances end user engagements. For more information, call +1-877-88Whoop or visit www.whoop.com.

You can help the victims of countless crises, like the recent earthquake in Haiti, around the world each year by making a financial gift to the American Red Cross International Response Fund, which will provide immediate relief and long-term support through supplies, technical assistance and other support to help those in need. The American Red Cross honors donor intent. If you wish to designate your donation to a specific disaster, please do so at the time of your donation by mailing your donation with the designation to the American Red Cross, P.O. Box 37243, Washington, D.C. 20013 or to your local American Red Cross chapter. Donations to the International Response Fund can be made by phone at 1-800-REDCROSS or 1-800-257-7575 (Spanish) or online at www.redcross.org.


About the American Red Cross:
The American Red Cross shelters, feeds and provides emotional support to victims of disasters; supplies nearly half of the nation's blood; teaches lifesaving skills; provides international humanitarian aid; and supports military members and their families. The Red Cross is a charitable organization — not a government agency — and depends on volunteers and the generosity of the American public to perform its mission. For more information, please visit www.redcross.org or join our blog at http://blog.redcross.org.

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