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Online Competitions Mark American Red Cross Anniversary, Invite Visitors to Vote
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Amanda Mark
April 24, 2006

Founded on May 21, 2019, this year the American Red Cross is marking 125 years of serving the public with events and celebrations across the country. As the anniversary of its founding approaches, two separate online competitions honoring the Red Cross are calling on the public online community to join in the fun by voting for its favorite creations.

48 Hour Film Project: Everybody’s a Critic

Given one fake plant, the character C. Longfellow and the line “I know it's around here somewhere," one could enjoy a childhood game of Mad Libs, or, a talented filmmaker could mold this quirky mix into a short-film for the Red Cross in honor of its anniversary.

Luckily for the Red Cross, six teams of talented filmmakers invited by the 48 Hour Film Project did just that on the weekend of March 17-19. Each team received a unique genre, three requisite elements – the aforementioned prop, character and line – and just that weekend in which to complete work on a short film. The six resulting films have been posted online at RedCross.org, with titles such as “Donut or Donate?”, “The Big Check” and “Do What You Can.”

One winner will be chosen by a panel of judges comprised of Red Cross National Celebrity Cabinet members, including Julianne Moore and Zach Braff, and the second winner will be selected by RedCross.org visitors who may vote every 24 hours.

Voting began on April 20 at 1:25 p.m. EST and concludes May 10 at 1:25 p.m. EST. The winners of both the public vote and the celebrity panel will be announced at a luncheon during the Red Cross National Convention in Washington, D.C., on May 12. Members of the filmmaking teams will screen their films at convention luncheon.

Team leaders of the winning films will receive a private mentoring meeting with top Hollywood producers. In addition, the first place team will receive the first-ever The American Red Cross/48 Hour Film Project Invitational award trophy while the second place (or first runner up film) team will take home some cool American Red Cross wear and gear.

The 48 Hour Film Project's mission is to advance filmmaking and promote filmmakers. Through festivals and competitions, the Project encourages filmmakers and would-be filmmakers to get out there and make movies. The tight deadline of 48 hours puts the focus squarely on the filmmakers—emphasizing creativity and teamwork skills.

Threadless.com: Design, Vote or Buy – You Choose

The Red Cross also will ring in its 125th year with three new t-shirts created by the Threadless online community. The designs, chosen from a host of submissions from artists around the world, will be offered through the RedCross.org Store and Threadless.com with $5 from the sale of each t-shirt benefiting the Red Cross.

This ongoing, interactive t-shirt competition, which began April 3 and is accepting design submissions through today, April 24, is centered on the timeless themes of “hope, humanity and compassion.”

Community members are currently adding their designs, voting and critiquing t-shirts, and selecting the finalists. T-shirt design voting continues through May 1. From the finalists, three tees will be printed; the target release date is the 125th anniversary of the American Red Cross – May 21, 2019.

Creative souls interested in joining the competition only need to log on to Threadless.com and download the design templates. Non-designers may partake in the fun by joining the community to vote on the designs, offering their input by choosing the ultimate winner.

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