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Sunoco and Pocono Raceway Partner with Red Cross to Help Disaster Victims
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Kristin Kegerize
 
August 1, 2008

Sunoco and Pocono Raceway will come together to help the American Red Cross Southeastern Pennsylvania Chapter (SEPA) at this weekend’s 2008 NASCAR Sprint Cup Series race on Sunday.

Sunoco and Pocono Raceway Partner

Pocono Raceway will donate a portion of the proceeds from the Official Starting Line-Up t-shirt sales to the SEPA Chapter as well as ten percent of all online ticket sales used with the Red Cross promo code, REDCROSS. Formally known as the Pennsylvania 500, the Sunoco Red Cross Pennsylvania 500 will give race fans heading to the Pocono Raceway in Long Pond, Pa. August 1-3 plenty of ways to help those in need.

"The Red Cross is delighted to be partnering with Pocono Raceway, Sunoco and the NASCAR Foundation for this exciting event," said Red Cross SEPA Chapter CEO Tom Foley. "Their generosity is giving the SEPA Chapter and tri-state area Red Cross Chapters an opportunity to generate much-needed funds for disaster relief and SEPA's Red Cross House."

The first 1,500 ticket buyers purchasing a reserved grandstand seat for the Sunday, August 3 race using the Red Cross promo code, REDCROSS, will receive a free pre-race Pit/Paddock Pass, Souvenir Program Book and Commemorative Die Cast Car from Sunoco. Sunoco will also highlight the event on their new website and provide a link to the Pocono Raceway’s ticket sales site where people can buy tickets or make donations.

“This is the first time since 1997 Pocono Raceway has changed the name of the race,” said Brandon Igdalsky, Pocono Raceway president. “Pocono Raceway admires and respects the work of the Red Cross and wanted to help support its mission and the great work they do for families in Pennsylvania.”

Pocono Raceway and Sunoco are also providing free tickets and transportation to the ARCA Re/Max Series Pennsylvania 200 on Saturday for 200 Red Cross Club members and guests of Red Cross House, a residence located in West Philadelphia for those affected by disasters. The NASCAR Foundation will host a Track Walk with Kasey Kahne, driver of the No. 9 Budweiser Dodge, with a portion of the proceeds benefiting Red Cross House. Race fans can join the Track Walk by visiting the NASCAR Foundation website.

"We know NASCAR fans will join us in this effort and support the work of the Red Cross,” said Bob Owens, Senior Vice President of Sunoco, Inc. "Whether it's providing local disaster relief, offering skills training in the areas of health and safety, or running blood drives, the Red Cross provides valuable services to the community.”

The NASCAR Foundation is also having an online auction, with all proceeds benefiting Red Cross House. Items up for bid include an autographed race helmet, a Sunoco Racing fuel can, a pace-car ride for two people, and a Super VIP experience including four 3-day skybox tickets, food and beverage, pit passes, a VIP tour given by a Track Ambassador, and the chance to stand on stage during the official driver introductions.

Marketing and promotional support for the Sunoco Red Cross Pennsylvania 500 race will be provided by Sunoco with signage at 750 Sunoco retail locations near Pocono Raceway. Sunoco will also continue to provide free gasoline for the SEPA Chapter's emergency response vehicles to help reduce the cost of local disaster relief operations.

“It is a tremendous privilege to have the famed Pennsylvania 500 named in our honor this year,” said Foley. “Sunoco has been a valued corporate partner to the Red Cross for many years, and through their generosity and the generosity of Pocono Raceway and the Mattioli family, we hope to use this event to generate much-needed funds for Red Cross House.”

About the American Red Cross:
The American Red Cross shelters, feeds and counsels victims of disasters; provides nearly half of the nation's blood supply; teaches lifesaving skills; and supports military members and their families. The Red Cross is a charitable organization – not a government agency – and depends on volunteers and the generosity of the American public to perform its humanitarian mission. For more information, please visit www.redcross.org or join our blog at www.redcrosschat.org.


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